Cameron Cripe
Experience
Marketing | Sales | Event Management
MARKETING MANAGER
08/2023 - 03/2024
Grassroots and Key Partnership Marketing
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Spearheaded comprehensive grassroots promotions nationwide for the Nitro Circus 20th Anniversary Tour, driving ticket sales and enhancing brand visibility.
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Cultivated 100+ strategic partnerships, devising custom marketing plans tailored to target markets, resulting in increased reach and ticket sales.
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Produced and curated 100+ content pieces for external social media channels, maximizing audience engagement and brand exposure.
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Managed dynamic marketing campaigns tailored to each city's demographics, ensuring maximum impact within local communities.
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Utilized localized advertising initiatives leading up to events, optimizing exposure and generating anticipation among prospective attendees.
Asset Creation, Production, and Management
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Streamlined asset management processes by proficiently overseeing the intake and distribution of marketing collateral through Dropbox, ensuring seamless collaboration with the design team and VP of Marketing.
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Collaborated with internal and external stakeholders to conceptualize and produce over 100 pieces of marketing content, aligning closely with brand guidelines and campaign objectives.
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Fostered collaborative partnerships to synchronize creative assets, ensuring cohesive brand messaging across all collaborative ventures.
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Leveraged content management platform Wrike to streamline workflow processes and enhance team productivity.
Digital and Email Marketing
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Developed and executed a robust digital and email marketing strategy, meticulously managing a database exceeding 750K subscribers through Klaviyo, resulting in bi-weekly outreach campaigns.
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Implemented innovative data capture tactics, including activations, sweepstakes, and ticket voucher programs, to enhance audience engagement and expand brand reach.
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Tailored email communications to align with various marketing initiatives, incorporating multiple calls to action to maximize conversion rates.
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Maintained daily website updates and managed design enhancements to ensure optimal user experience and brand consistency.
High-Level Data Reporting
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Leveraged data collected from third-party marketing services such as WIX, Emplifi, and Klaviyo to extract actionable insights and inform strategic decision-making processes.
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Created comprehensive presentations and decks to present to executive management and key partners, showcasing the substantial growth achieved in 2023 and outlining future strategies for continued success.
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Shared collected data within the broader marketing team on a monthly basis, fostering a culture of innovation and collaboration to drive ongoing growth and improvement initiatives.
Ticket Marketing Strategy
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Collaborated with Nitro Circus' Head of Touring to cultivate a strategic partnership with Ticketmaster, resulting in the generation of partner-specific discount codes to drive ticket sales.
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Orchestrated targeted papering efforts, distributing tickets to a curated list of local endemic organizations, schools, and moto clubs to amplify community engagement and broaden audience reach.
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Designed tiered ticketing offerings with tailored discounts for select key partners, effectively boosting awareness and fan attendance.
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Managed the seamless distribution of tickets through TM1 to grassroots, key, media, and VIP partners, ensuring over 1K tickets were distributed for each event.
Athlete Marketing and PR
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Cultivated robust media relationships to secure athlete appearances, boosting local ticket sales significantly.
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Created TV and radio spots promoting the West Valley City & Anaheim event, maximizing regional exposure and engagement.
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Organized a vibrant skate park tour to engage the local community and build anticipation for the event.
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Produced captivating content featuring local landmarks, leveraging them to increase event visibility.
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Designed and implemented a comprehensive marketing plan for Nitro Circus Day at Woodward Park City, resulting in enhanced data capture, social following, athlete recognition, and content creation through the Woodward partnership.
KROQ Rock the Beach Activation
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Cultivated and managed a collaborative relationship with the Honda Center, overseeing all aspects of activation design and execution to ensure seamless integration with the venue.
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Directed the Honda Center street team in on-site promotion, strategically engaging with the local community to drive a notable increase of 1K in ticket sales.
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Orchestrated athlete appearances at the event, aligning schedules to optimize fan interaction and bolster event attendance.
Virtual Reality Integration with
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Pioneered the creation of a groundbreaking virtual reality space, uniquely tailored to Nitro Circus, in collaboration with Xtadium within the Meta VR sphere, enhancing brand exposure and immersive fan experiences.
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Devised a comprehensive marketing plan that leveraged social media platforms and the Xtadium app to generate compelling content, amplifying brand visibility and engagement.
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Managed all operational, marketing, and design facets across both Nitro Circus and Xtadium teams, from conceptualization to execution, ensuring seamless integration and cohesive brand representation throughout the project lifecycle.
Fan Engagement Integration with
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Orchestrated engaging in-venue fan engagement activities, including "Athlete of the Night" selection and local hero recognition, fostering community excitement at every event.
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Secured a partnership with Manscaped, presenting the "Manscaped Balliest Athlete of the Night" award, elevating brand visibility and association with Nitro Circus.
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Produced compelling broadcast and social media content, generating 22 organic pieces resonating with audiences and expanding brand reach.
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Achieved an impressive 30% increase in fan engagement across all 11 tour stops, validating targeted marketing strategies.
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Led the Social to Jumbotron activation throughout the tour, driving #nitrocircus hashtag usage and trending across multiple social media platforms, boosting brand visibility and engagement.
Local Heroes Military Appreciation
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Developed a comprehensive marketing plan to honor and show appreciation for local military heroes at all 11 stops of the cross-country tour, aligning with Nitro Circus' values of respect and admiration for servicemen and women.
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Leveraged sponsorships from the Army and Marines to extend special recognition to active and retired military personnel, fostering a sense of community and patriotism within the audience.
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Seamlessly integrated local hero tributes into each live show, providing a heartfelt moment of recognition in front of an average audience of 10K attendees, enhancing the overall event experience.
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Coordinated efforts to have the entire rider roster sign a Nitro Circus Jersey for each local hero, creating a tangible token of appreciation and memorabilia for their service.
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Established a dedicated webpage for local hero submissions, receiving over 1K submissions for a limited number of tour stops, showcasing the widespread community support and participation in the initiative.
Costa Rica Sweepstakes
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Played a pivotal role in coordinating an enticing all-expenses-paid sweepstakes, strategically promoted through various social media channels and the company website in collaboration with a local Costa Rica tourism organization.
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Produced captivating content encompassing the sweepstakes, resulting in a notable 5% increase in overall social media engagement, effectively capturing audience interest and participation.
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Developed a dedicated website page showcasing the comprehensive sweepstakes prize package, meticulously managing entries through the utilization of a third-party contest application, Gleam.
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Generated an impressive response with over 3K entries for the sweepstakes, demonstrating the effectiveness of the promotional efforts and the allure of the prize offering.
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Cultivated organic content featuring prominent roster athlete, Ryan Williams, and the contest winner, strategically shared across social channels, fostering heightened brand visibility and audience engagement.
Campaign Management
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Provided valuable support to the VP of Marketing in the creation and management of marketing cadences and key messaging across all sub-marketing departments, ensuring cohesive and consistent brand communication.
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Orchestrated campaign phases including pre-sale, on-sale, athlete rosters, schedule announcements, user-generated content campaigns, activations, paid media scheduling, and PR media days, optimizing promotional efforts for maximum audience engagement and event success.
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Implemented a strategic budget allocation strategy, distributing resources in waves leading up to the event to maximize impact and effectiveness at critical junctures of the campaign timeline.
Budget Management
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Effectively managed marketing expenditures across all tour stops, overseeing the allocation of resources in collaboration with the VP of Marketing to ensure strategic distribution across various media channels and promotional avenues.
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Worked collaboratively to allocate expenses across media, below-the-line, above-the-line, out-of-home, public relations, and influencer costs, optimizing budget allocation for maximum impact and ROI.
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Successfully managed a collective budget exceeding $750K, demonstrating adept financial management skills and resource allocation expertise.
MARKETING MANAGER
08/2023 - 03/2024
Grassroots and Key Partnership Marketing
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Spearheaded grassroots promotions for the Nitrocross tour in the USA and Canada, engaging diverse communities to boost ticket sales and brand awareness.
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Cultivated 200+ strategic partnerships with custom marketing plans, increasing reach and driving ticket sales.
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Curated 100+ content pieces for external social media channels, maximizing engagement and brand visibility.
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Managed dynamic marketing campaigns tailored to each city's demographics, ensuring resonance within local communities.
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Utilized localized advertising leading up to events, optimizing exposure and generating anticipation among attendees.
Ken Block Tribute at Championship Weekend
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Devised and executed a comprehensive marketing plan for the Ken Block Tribute in collaboration with Hoonigan and 43i, encompassing activation strategies and content creation.
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Produced compelling content that garnered the second-highest engagement rate for the Las Vegas Championship Weekend, effectively capturing audience interest and participation.
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Orchestrated an immersive activation experience featuring four of Ken Block's iconic Gymkhana cars, exclusive memorabilia showcasing his legendary career, and merchandise sales from Hoonigan.
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Facilitated a strategic partnership to create a bespoke 43i collaborated Ken Block Championship trophy for the 2023/2024 season, enhancing brand collaboration and prestige.
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Generated significant buzz with an all-expenses-paid giveaway, leveraging multiple partners to attract 1.2K submissions and achieve a 15% lift in
Veterans Day Partnership with Warrior Built
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Collaborated closely with local veterans group Warrior Built to honor and express appreciation for military personnel during Veterans Day, demonstrating a commitment to supporting those who have served.
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Integrated the partnership seamlessly across various channels including Live Event Production (LEP), broadcast, social media, and fan engagement initiatives, effectively amplifying awareness of the organization and its mission.
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Orchestrated a meaningful giveaway, offering one member of Warrior Built the opportunity to receive a new set of rims and tires for their personal vehicle in collaboration with Yokohama Tires, presented by Travis Pastrana, fostering a sense of community and gratitude.
Key Partnership Management
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Conducted thorough research to identify and establish partnerships with local and regional endemic organizations, strategically leveraging these relationships to enhance brand visibility and drive ticket sales.
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Nurtured relationships with external partners to facilitate cross-promotion of events across diverse platforms, including brick-and-mortar establishments and social media channels, expanding reach and engagement.
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Achieved significant growth through a multifaceted marketing strategy encompassing data capture initiatives, sweepstakes, giveaways, competitions, fan experiences, and activations, driving audience participation and brand loyalty.
Nitrocross X Nitro Circus Pit Bike Pro
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Collaborated with AME Minicross to incorporate a tour stop into the Southern California Glen Helen race, expanding the reach of the Nitrocross tour and enhancing the event experience for fans.
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Leveraged the sponsorship support of Nitrocross sponsor Shreddy to secure their role as the presenting partner for the event through a mutually beneficial marketing trade, further enhancing brand visibility and engagement.
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Produced compelling organic content in collaboration with Nitro Circus and Shreddy, strategically shared across all social media channels to generate excitement and anticipation for the event, effectively engaging audiences and driving ticket sales.
Betting with
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Managed all betting initiatives for the entire Nitrocross season in partnership with the leading action sports betting company, NXT-Bets, providing comprehensive driver rosters in a timely manner to facilitate the establishment of odds and futures.
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Expanded the presence of Nitrocross properties in sportsbooks across 13 states nationwide, increasing accessibility for fans to engage in betting activities and enhancing the overall spectator experience.
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Generated engaging organic content and articles to be distributed across social media platforms and nitrocrossracing.com, fostering audience interest and participation in betting activities while maintaining brand integrity.
Endemic Media Partnership
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Cultivated a strategic partnership with SwapMoto, a leading endemic media organization in the motorsports industry, to amplify brand visibility and drive ticket sales through targeted marketing initiatives.
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Crafted a comprehensive marketing plan to promote multiple races on SwapMoto's website, social media channels, and athlete appearances on podcasts, effectively reaching a wide audience of motorsports enthusiasts.
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Produced over 20 pieces of engaging organic content showcased on SwapMoto's channels, which boasts an audience of over 1 million followers, maximizing brand exposure and engagement within the motorsports community.
Asset Creation, Production, and Management
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Streamlined asset management processes by proficiently overseeing the intake and distribution of marketing collateral through Dropbox, ensuring seamless collaboration with the design team and VP of Marketing.
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Collaborated with internal and external stakeholders to conceptualize and produce over 100 pieces of marketing content, aligning closely with brand guidelines and campaign objectives.
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Fostered collaborative partnerships to synchronize creative assets, ensuring cohesive brand messaging across all collaborative ventures.
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Leveraged content management platform Wrike to streamline workflow processes and enhance team productivity.
Digital and Email Marketing Strategy
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Meticulously managed a database exceeding 50K subscribers through Klaviyo, executing bi-weekly campaigns to engage subscribers and drive conversions.
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Implemented data capture marketing strategies through various initiatives including activations, sweepstakes, broadcasts, and ticket voucher efforts, effectively expanding the subscriber base and enhancing audience engagement.
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Crafted highly targeted and personalized email campaigns tailored to specific marketing objectives, incorporating multiple call-to-action elements to maximize conversion rates and drive desired outcomes.
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Maintained regular website updates and design enhancements on a daily basis, ensuring optimal user experience and brand consistency across digital platforms.
High-Level Data Reporting
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Leveraged data collected from third-party marketing services such as WIX, Emplifi, and Klaviyo to extract actionable insights and inform strategic decision-making processes.
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Created comprehensive presentations and decks to present to executive management and key partners, showcasing the substantial growth achieved in 2023 and outlining future strategies for continued success.
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Shared collected data within the broader marketing team on a monthly basis, fostering a culture of innovation and collaboration to drive ongoing growth and improvement initiatives.
Ticket Marketing Strategy
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Demonstrated proficiency in TM1, efficiently managing ticket distribution and sales processes to maximize revenue and attendance.
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Orchestrated targeted papering efforts, distributing tickets to a curated list of local endemic organizations, schools, and car clubs, effectively expanding brand reach and community engagement.
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Developed tiered ticketing offerings with discounts tailored to select key partners, enhancing awareness and driving fan attendance.
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Established strategic partnerships with endemic organizations such as MotoCanada to create joint ticket offerings, effectively cross-promoting events and increasing ticket sales for both parties.
Media Buying
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Assisted the VP of Marketing with media buying initiatives for races in the USA and Canada, leveraging expertise to secure optimal placements and maximize audience reach.
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Crafted compelling scripts for radio and video voiceovers, incorporating multiple call-to-action elements to drive engagement and conversions in alignment with marketing campaigns.
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Negotiated with media outlets to secure the best stations and geotargets, implementing retention strategies to capture and maintain audience attention effectively.
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Campaign Management
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Provided valuable support to the VP of Marketing in the creation and management of marketing cadences and key messaging across all sub-marketing departments, ensuring cohesive and consistent brand communication.
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Orchestrated campaign phases including pre-sale, on-sale, athlete rosters, schedule announcements, user-generated content campaigns, activations, paid media scheduling, and PR media days, optimizing promotional efforts for maximum audience engagement and event success.
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Implemented a strategic budget allocation strategy, distributing resources in waves leading up to the event to maximize impact and effectiveness at critical junctures of the campaign timeline.
Budget Management
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Effectively managed marketing expenditures across all tour stops, overseeing the allocation of resources in collaboration with the VP of Marketing to ensure strategic distribution across various media channels and promotional avenues.
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Worked collaboratively to allocate expenses across media, below-the-line, above-the-line, out-of-home, public relations, and influencer costs, optimizing budget allocation for maximum impact and ROI.
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Successfully managed a collective budget exceeding $650K, demonstrating adept financial management skills and resource allocation expertise.
ECOMMERCE WHOLESALE SALES REP AND MARKETING LEAD
10/2021 - 08/2023
Account Management with Amazon.com
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Manage the entirety of the Element Skateboards business on Amazon.com
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Work cohesively with Amazon Vendor Manager to ensure brand is up to standards as well as finding new opportunities with holiday events such as Prime Day
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Develop new product opportunities to take advantage of marketplace platform
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Forecast and achieve sales and margin targets
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Manage multiple data sources to utilize for growth of business as well as information to pass on to VP of Sales
Digital Marketing Management on Amazon
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Oversee more than 30 campaigns every week
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Deliver desired ROAS and ACOS levels for executives
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Prioritize allocation of funds from top performing sellers to new opportunities and collaborations
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Stay up-to-date with specific keywords and budgets to meet top-of-search percentage goals
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Addition of 2000+ new items each season to respected portfolios
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Effectively attract traffic to the latest products
Asset Creation and Management
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Design and maintain an Amazon Brand Store with visually appealing seasonal imagery and sales opportunities
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Coordinate with go-to-market calendars to execute marketing campaigns simultaneously with retail and wholesale channels
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Organize and manage photoshoots to create high-quality imagery for use on the Amazon Brand Store and Amazon Ads to boost traffic and revenue
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Utilize existing assets creatively to design brand imagery for campaign banners like Back to School, Star Wars, Smokey Bear, and Holiday Gift Guides
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Collaborate with licensing and partnership teams to ensure that the needs and expectations of third-party partners are met with suitable imagery and copy
Amazon A+ Content
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Increased sales conversion rate by 7.5% or more annually since 2021
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Utilized Amazon Ads templates to design effective advertisements
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Resized all assets to meet Amazon's image requirements
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Prioritized popular products among key sellers and customers with technical knowledge
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Highlighted key features of each product to educate consumers about the technology behind the products
Forecasting, Planning, and Addition of New Product
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Collaborate with the brand lead to target important sellers and explore untapped prospects in the market
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Define the VP of Sales' seasonal sales and forecast objectives
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Categorize products to match the primary target market
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Coordinate with the sales forecasting and Amazon's forecasting to guarantee product availability for every season
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Enter over 2000 new items onto Amazon's New Item Sheets with category and keyword specifications
Account Management with Zulily.com
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Organize selling events on a monthly basis for both men and women lines
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Prioritized products to appeal to target consumers for monthly selling events
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Collaborated with VP of Sales to determine optimal discounts for multiple seasons
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Provided Zulily sales team with detailed product information and images for website input
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Worked closely with operations team to ensure proper inventory and distribution to Zulily distribution centers
ECOMMERCE WHOLESALE SALES REP
10/2021 - PRESENT
MARKETING INTERN
09/2019 - 03/2020
Account Management Assistance with Amazon.com
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Assist the management of Quiksilver business on Amazon.com
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Work cohesively with account manager to ensure brand is up to standards with detail pages and A+ Content
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Facilitate the addition of 3000+ new products each season (4x/year)
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Align product with key words to join current assortment on site as well as drive traffic and revenue to new product
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Utilize multiple data sources to aid in business growth
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Organize and presented product for line showings with clientele
Amazon A+ Content
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Increased sales conversion rate by over 5%
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Collaborated with Graphic Design team and Marketing lead to bring design to life
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Prioritized products based on popularity among key sellers and technical sophistication to meet target customer needs
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Emphasized technical features of products to educate consumers on key features
Activation Management
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Collaborated with Marketing lead to fulfill premier athletes' event desires
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Organized event requirements, including venue locations and operational equipment
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Created Eventbrite pages and managed guest lists
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Managed all aspects of events, from pre-planning to post-event activities
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Maintained professionalism throughout the process, representing the organization with integrity and excellence
Product Distribution to Athletes
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Managed all samples and athlete product for both surf and snow teams
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Liaison of all athletes request and ordered product through Elastic
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Distributed product in a timely manner to ensure delivery before deadline
Account Management with Zulily.com
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Coordinated monthly selling events for zulily.com, prioritizing products for desired consumers
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Collaborated with Quiksilver's VP of Sales to determine appropriate discount for multiple seasons
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Provided detailed product information and imagery to Zulily sales team for website input
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Worked closely with operations team to ensure proper inventory and distribution management to Zulily headquarters
ECOMMERCE WHOLESALE SALES REP
10/2021 - PRESENT
Account Management Assistance with Amazon.com
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Experience in managing a business on Amazon.com
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Collaborate closely with account manager to ensure brand's detail pages and A+ Content met required standards
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Successfully added 3000+ new products each season, aligning them with relevant keywords to drive traffic and revenue
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Organize and present products for line showings with clients
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Proficient in maintaining and optimizing product listings on Amazon.com
Account Management Assistance with Zappos.com
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Upload over 2000+ products across apparel, accessories, and footwear to Zapporo portal seasonally.
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Segment product to align with company restrictions and target market.
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Present line showings to clients via digital and in person.
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Work with Zappos buyer to meet both DC and Zappos forecasting.
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Generate PO’s and manage until delivery is confirmed.
Product Alignment
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Generate weekly sales report by gathering data from SAP and Salesforce for amazon.com and zappos.com
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Prioritize products based on inventory levels and displayed results using Pivot Table
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Inquire about next shipment to maintain inventory levels
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Prioritize orders for specific products based on weekly sales and positive/negative results
REGIONAL SALES MANAGER - WESTERN US
09/2020 - 10/2021
Territory Management
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Oversaw the biggest and most lucrative region of the United States, accounting for $12.6 million out of a $50 million business.
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Increased sales annually by acquiring new clients and retaining existing ones.
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Collaborated seamlessly with the marketing team to boost sales through eye-catching in-store displays and product tags.
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Enhanced our online sales presence by partnering with companies like goPuff, Sun Basket, and Amazon Fresh.
Business Development and Relationship Management
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Managed and developed relationships with 100 accounts to position their assortments for growth
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Established solid business connections with over 50 new accounts, focusing on their core assortment
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Collaborated with third-party management companies like Acosta to improve brand presence and maintenance with major partners such as Albertsons, Ralphs, and Whole Foods
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Introduced new products in both the core and snack lines to expand the assortment
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Conducted weekly store walks to analyze products and competition, ensuring key accounts aligned with shelving and advertising calendars
Advertising
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Created and executed customized advertising strategies for multiple accounts for the entire year
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Maintained margins to ensure competitiveness and profitability
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Implemented advertising through various channels including print, digital, and coupons to achieve maximum impressions
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Conducted thorough market research to stay up-to-date with current trends and remain ahead of competitors
Philanthropic Work with Olive Crest
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Proven track record of volunteering at the Olive Crest Foundation, creating gift baskets for 70 families during the holiday season
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Managed portions of Christmas tree farm with fun games, hot chocolate, and snacks at the Bitchin' Sauce HQ parking lot
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Actively volunteered at the North County San Diego Food Bank, assisting with product organization
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Collaborated with the sales team to create and execute a successful Secret Santa Drive for children associated with the Olive Crest Foundation
SALES KEY ACCOUNTS INTERN
09/2019 - 12/2019
Product Alignment
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Successfully created weekly sales reports for top sales representatives by gathering data from SAP and Salesforce
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Utilized Pivot Table to organize products based on inventory levels and display priorities
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Ensured proper inventory levels by checking next available shipping windows
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Prioritized orders for specific products based on weekly sales and profitability results
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Demonstrated strong analytical skills and attention to detail in data analysis and reporting
Addition of Product
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Implemented new techniques for rapid product addition to external ecommerce channels using Excel shortcuts, resulting in a productivity boost of over 50%
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Prioritized product placement based on target consumers for key and specialized accounts, leading to a significant increase in overall sales
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Developed Elastic Whiteboards for sales representatives to prepare for line showcases with clients
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Maintained the sample room to meet the expectations of the VP of Sales, ensuring that all sales representatives and marketing team members had access and were able to showcase the products effectively
Fundraiser Operations and VIP Usher
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Coordinated the setup and dismantling of activations for Boardriders' annual Fetes de Bayonne Golf Tournament and Fundraiser in memory of former CEO and President, Pierre Agnus
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Provided VIP guests with informative guidance and introductions to lead personnel at each activation
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Demonstrated exceptional organizational skills and attention to detail in executing event responsibilities
SWOT Analysis Research
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Conducted in-depth market analysis of Roxy products and competitors to identify new opportunities for growth
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Calculated market share percentage of Roxy in each category compared to competitors.
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Compared top booked product by sales reps to top sold product in previous year for strategic planning
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Provided detailed description of top products from Roxy's competitors and highlighted key differences for competitive advantage
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Presented analysis to VP of Sales and Head of Product for informed decision making
MARKETING INTERN
06/2020 - 08/2021
2019 Junior Olympics Operations, Marketing, and Partnership Fulfillment
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Coordinated event space and load-in times for 2019 Junior Olympic Vendor Village
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Organized daily catered meals accommodating various dietary restrictions
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Assisted with daily set-up and tear-down for partnership activations
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Advertised partnerships over loudspeaker for maximum exposure
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Engaged audience in partnership activations to enhance overall experience.
2019 Women’s National Team Exhibition Series Marketing and Operations
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Coordinated outreach to first responders across four game regions, offering complimentary attendance
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Developed and distributed promotional materials to local businesses and community locations
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Assisted with logistical setup and breakdown of event materials
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Engaged with fans during halftime and timeouts to enhance overall experience
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Organized and facilitated fan activities during halftime for increased engagement and entertainment value
2019 Olympic Day Marketing and Operations
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Coordinated outreach efforts to nearby communities to promote event
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Developed informational materials and distributed them to local aquatic pools, summer camps, and recreational centers
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Assisted with setup and teardown of event space
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Facilitated smooth event flow by ensuring athletes were aware of schedule and addressing any issues that arose
Partnership Activation
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Developed activation strategies to increase partnership traffic and revenue at various events, involving athletes, families, spectators, and donors
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Implemented prize incentives to encourage participation in the activation strategies
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Organized multiple events to enhance fan engagement before, during, and after games
EVENTS INTERN
03/2020 - 11/2021
Event Analytics
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Demonstrated proficiency in data analysis by compressing quantitative data from over 7000 participants across 12 races
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Strategized race marketing efforts by categorizing each race based on county participation, county contribution percentage, and peak sign-up month
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Presented findings to executive team to prioritize marketing efforts and increase participation
Event Operations
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Organized event equipment in warehouse, ensuring efficient storage and easy accessibility
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Skillfully loaded event equipment onto trucks, taking care to secure items for safe transportation
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Expertly unloaded trucks and arranged equipment at event site, adhering to layout guidelines and event requirements
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Facilitated the construction of specific event spaces and meticulously designed the course map for a seamless experience
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Demonstrated effective project management skills by overseeing the tear down process and efficiently loading equipment back onto trucks for return to the warehouse
Event Management
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Developed comprehensive handouts tailored to each specific event, ensuring easy access to essential information for staff members
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Implemented grassroots marketing strategies, collaborating with small businesses and leveraging city ecommerce portals to promote each event effectively
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Orchestrated meticulously crafted event maps, aligning them with safety regulations and optimizing the flow of event spaces for a seamless experience
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Designed staff credentials featuring event branding, enhancing the professional image of the team members
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Successfully supervised event staff and volunteers on-site, ensuring smooth operations and exceptional guest experiences
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Provided valuable support to the event lead, assisting with various responsibilities to ensure the event's overall success